Introducing: Weekly Featured Tool

New this week! We love bringing you a new product each week so much we’re expanding to highlight Bella Bethesda’s favorite hair tools. So without further ado, we introduce our inaugural weekly featured tool…

This week’s featured tool: Elchim 2001 Blow Dryer (Winner of the Allure Best of Beauty Award)
Bella Bethesda expert who recommends this great product: Cintia

With the lazy summer days coming to an end and between getting the kids to school, your job, and the countless after school activities, ‘the heat is on’. Good thing Elchim’s 2001 Blow Dryer means business. This fabulous tool offers seven speeds and temperatures so blow drying your hair will be one less thing to worry about. Perfect for all hair types (remember to use a diffuser to enhance curls!), the Elchim 2010 cuts down blow dry time – meaning you’ll be ready to face the morning rush in no time. To use, apply a heat protective product to hair prior to blow dry and rough dry with a towel to remove excess moisture. Section hair and use a round brush, always directing heat in a downward motion. Professional tip when using this tool: use a nozzle when drying hair straight. This will help direct heat as well as protect hair from touching any part of the blow dryer.

Now through October 31 enjoy a complimentary blow dry lesson when you purchase this great tool (retail price is $128.00) at Bella Bethesda Salon.